Showing In-Tangible Services with Brand Photography - Spotlight Client Case Study
CLIENT SPOTLIGHT: SeaChange
Showcasing in-tangible services is never an easy task!
It often takes a few different brainstorming, planning sessions, and collaboration with the client to figure out exactly how to showcase in-tangible elements of their brand in an authentic and interesting way.
But with all those pieces in play, we can create original content that tells a brand's story from every angle.
Take SeaChange Print Innovations for example. The largest WBENC-certified printing company in the US, SeaChange is making major strides is changing what the world thinks about printing presses and bringing the entire industry into a new era where they're fully "Embracing Technology" and "Redefining Print™"
Explore SeaChange's behind-the-scenes brand photography project.
Fair Warning: Stellar content ahead! ⚠️ 📸
The Problem:
CREATE A VISUAL REPRESENTATION OF THE ENERGY AND MISSION OF THE BRAND
SeaChange came to Uncommon collaborative looking to update their website with beautifully branded content that helps showcase their culture, personality, and services offered.
The Fix:
CURATED, BRAND PHOTOGRAPHY STRATEGY
The biggest hurdle was to accurately capture some of the non-tangible services SEACHANGE offers.
After multiple strategy and planning sessions, we were able to create a plan that showcased every item on their wish list!
WHAT THEY’RE SAYING:
FUN + EASY!
"Bre is always so much fun to work with and has such a great personality that everyone enjoys working with.
She makes a photo session fun instead of a chore and her process was easy and beneficial.
Plus Bre produces beautiful photos for us.
Our entire company is in LOVE with all of our new original content on our website!"
— Nicole B // SeaChange Designer
